Blog > Posts by Cody Dufrene


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Social Selling

B2B List Building: How to Generate More Quality Sales Leads

Every B2B marketing strategy includes making a list, but it is much more specific than a list of companies. You need to get the contact information on the target decision-makers of the companies you are trying to reach.

Posted by Cody Dufrene | Jan 25, 2021

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Sales

The Search For Email Addresses Is Over With the Icy Leads Chrome Extension

Icy Leads for Chrome can help you build more connections and grow your business by finding verified emails in just a matter of seconds.

Posted by Cody Dufrene | Jan 25, 2021

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Cold Email

Email Outreach: Getting the Most Out of Cold Emails

The most successful cold emails are carefully drafted and tested, maximizing the chances of conversion. Every aspect of the email is critical from the subject line to the footer to draw in the recipient and prompt action.

Posted by Cody Dufrene | Jan 13, 2021

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Sales

Focus Sales on Targeted High-Value Accounts with Account-Based Marketing

Account-based marketing (ABM) is a sales and marketing strategy that involves using highly tailored and personalized communications to target a specific company to attract new business.

Posted by Cody Dufrene | Jan 07, 2021

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Cold Email

How to Write Follow Up Emails that Intrigue and Convert Prospects

After you wrote the best cold emails, you work diligently to generate new leads for your sales pipeline. You send cold emails expecting responses, but you check your inbox throughout the days and see none. Don't abandon hope.

Posted by Cody Dufrene | Dec 29, 2020

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Cold Email

What You Should Know About Getting Clients with Cold Email Outreach

Cold emailing is one of the most powerful methods to reach potential clients, creating new leads and turning them into lifelong customers. The secret to success is a well-planned cold email strategy.

Posted by Cody Dufrene | Dec 16, 2020

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Cold Email

Create Your Cold Email Strategy: How to Write Cold Emails That Actually Get Read

How do you guarantee your cold emails are opened and acted upon? In this guide, we’ll show you the right cold email strategy to craft emails that get responses and result in closed deals.

Posted by Cody Dufrene | Dec 11, 2020

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Social Selling

Profile Funnels 101: Social Selling on AUTOPILOT

Ever heard of a “profile funnel”? Not only do they work, but they’re EXTREMELY effective for many different purposes such as generating new clients, building quality relationships, and creating hyper-targeted audiences.

Posted by Cody Dufrene | Dec 09, 2020

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